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The key to breaking into the creator economy? Authenticity
This piece was first published in Advertising Week Europe’s 2022 Trends Report, created by Clear Hayes Consulting and authored by Akansha Singh. Download the full report here. With millions of possible creators to choose from, keeping it real may be the best advice for brands looking to play in the creator economy. “Some of the […]
From pandemic to partnership
This piece by Alex Hayes was first published as the Executive Summary for the Advertising Week NY’s 2021 Trends Report, created by Clear...
Are We Ready to Live in a Fully Virtual World?
This article was created by Clear Hayes on behalf of Advertising Week APAC. Immersive technology has been around for some time – virtual...
Some recent pieces we've created for our partners
Alex Whitcher on the responsibility of marketers, iconic brands and trend setting
<p>Following the Marketing Association’s Brainy Breakfast on November 30, former Nike marketing exec and Kiwi, Alex Whitcher, talks us through what makes a brand truly iconic. Imagine pulling up to work in a parking spot and seeing the next one reserved for Michael Jordan or Serena Williams. It seems surreal – but that was the […]</p>
Podcast: Face 2 Face
Face 2 Face is a podcast series from Facebook Australia featuring two top marketers being interviewed by host Jules Lund. It unearths...
Platform Production: Advertising Week APAC
Clear Hayes leads Advertising Week’s AW360 platform across APAC, helping build a world-class trove of thought leadership which delivers...
Video: Outbrain AdNews Awards Sponsorship
Outbrain, the world’s leading native advertising platform, were a major partner of the Adnews Awards, but they wanted to stand out from...
Event: Storytelling Nights
We created a brand new networking event for Outbrain from scratch, inside two weeks. Outbrain wanted to connect with the creative...
White Papers: Launch Marketing Council
The Launch Marketing Council was an event and insights-paper platform created for Five by Five, a global agency specialising in launch...
White Paper: Facebook Connecting with Millennials
Facebook commissioned Clear Hayes Consulting to write a white paper looking at the real attitudes of millennial consumers towards finance...
Quick View: Thought Leadership
Good thought leadership will position you and your company as a leader in your field. Clear Hayes works with you to uncover your unique...
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